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Make the most of all the possibilities of an interactive tour
More and more of our clients, alongside the Google version, are choosing an interactive virtual tour. Through many examples of our work, you’ve already seen that an interactive tour, in addition to a 360° view, includes a side menu and interactive points you can click on to discover a wide range of useful information. In today’s article, we’ll explain all the possibilities that an interactive virtual tour offers.
Side menu
When you have a large space or multiple locations, the side menu makes navigation faster and easier. There’s no need to move through the entire building to reach, for example, the second floor—you can go there with a single click and continue exploring that part of the space.
Interactive points
Interactive points are what make the tour truly interactive. They can contain various types of information such as text, images, YouTube videos, or links to another panorama or website. You can include descriptions of specific locations, products if you are in retail, links to items in a webshop (as implemented for Dalia Party Shop), or videos related to what is shown in a particular panorama. You decide where and how many interactive points will be placed, as well as what they will contain—essentially what users will see when they click on them. The presentation of a space, service, or product—depending on your industry—largely depends on how you use these interactive points. You can also choose their design or color.
Multilingual support
A virtual tour is accessible worldwide. To attract as many visitors as possible, it’s important to implement side menus and interactive point content in multiple languages. A good example is the Faculty of Economics in Split, whose interactive tour is available in both Croatian and English.
Map with locations
Another useful feature when you have multiple locations. This is ideal for tourists as it makes route planning easier. A map in the corner of the screen displays markers with the names of key locations and where they are situated. You can also jump directly to any location in the tour with a single click. A good example is the visitor-tourist route “Paths of the Frankopans.”
Additional features
Interactive virtual tours can also include links to social media or a website, background music, and a visual identity that reflects your brand—features also used in the “Paths of the Frankopans” example.
As you can see, we offer a wide range of possibilities. It’s up to you to be creative and imaginative, and provide everyone who experiences your interactive tour with a unique experience that will inspire them to visit in person.
